I recently purchased an AMD product, and it included 1 codes for Dirt 3. The instructions on the back tell me to go to www.amd.com/dirt3promo to acquire a download link(after inputting the coupon code), however the page doesn't work. I get this error:

------------------------------------------------------------------------------------------------

Not Found

The requested URL /dirt3promo was not found on this server.

Additionally, a 404 Not Found error was encountered while trying to use an ErrorDocument to handle the request.

----------------------------------------------------------------------------------------------

The card says that the promotion expires Dec 31, 2011, but I received the code today, Jan 10, 2013. I can still get the game?

Thank you

The Dirt3 Promotion expired December 31, 2012, which is why you're getting a 404 error. If the retailer advertised this as a selling feature, go talk to them about this, but the cards were pre-packaged with the coupons when the sale was active.

AMD Customer Care

The information presented in this document is for informational purposes only and may contain technical inaccuracies, omissions and typographical errors. Links to third party sites are for convenience only, and no endorsement is implie

http://forums.steampowered.com/forums/showthread.php?t=2597456
Take a look at this post on the steam forums (sorry for the link, but it's much easier than me copying it all out here)
That is currently the process I'm going through, I hadn't recieved my code in over 48 hours so I just emailed AMD support and hoping to get an email back later today/tomorrow! Hope it helps

Sorry, but the support staff member (Kent@AMD) has been ill informed. The deal does still run, I think AMD has good support but they should have let their workers know a little bit more info!
proof: