Right now they are not letting there partners release non reference boards until the 780TI hits. (rumor)
I can tell you this though, The artic cooler excellero extreme will cool the cards *nicely* and let you hit a constant 1.1ghz overclock.
When the 7970's were launched they were launched by partners with non reference coolers. To bad they didn't that with the R290/R290X series.
I5 3570K@4~5.0ghz: Gigabyte GA-Z77X-UD3H:Corsair Hydro H110 :16GB Corsair Vengeance DDR-3 1600: XFX Radeon 7950 @ 1100/1575 : Corsair AX 860 PSU: x1 WD Black 1TB HDD's: 90GB Agility 3: 960GB SSD : Creative Labs X-FI:Corsair 500R Arctic White Edition:3 22inch Monitors Eyefinity @ 5294x 1050 : Alienware Tact-X Keyboard: Razer Naga :Corsair Vengence 1500 Headset: Corsair SP2500 Speakers